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In Other News, Jim Beam To Sponsor “Sober Up Cincinnati!” Event

The first time I saw Subway’s promotion to get a foot-long sandwich for $5, I thought it was the most ridiculous thing I’d seen since…well since the last ridiculous thing I’d seen, which I think might have been me trying to convince myself that I still fit into those jeans I used to fit into.  Anyway, what made it so ridiculous (the Subway promotion, not the jeans, which needs no explanation) was that the promotion was a celebration of Jared’s weight loss on a Subway-only diet.  Just to be clear here: Subway is celebrating weight loss by selling food in bulk.  It’s like celebrating the end of a war by rounding up the POW’s and…um…selling them by the foot for $5 each.  Gross.

Then I saw this, and I didn’t feel so bad about my jeans.  So the Mayor of Oklahoma City challenged residents to lose a bunch of weight.  A key sponsor?  Taco Bell.  I shit you not.  And Taco Bell’s reward for residents hitting the 100,000 lbs lost mark?  Free goddamned tacos:

On Tuesday, Taco Bell is giving away free fresco crunchy tacos to metro residents as part of a promise.  The mayor says it’s been a great partnership.

Oklahoma City Mayor Mick Cornett says, “They got on board really early and we helped them promote those items hoping people would take advantage of it.”

He goes on to say, “They said when you get 100,000 pounds, we have a special prize for everybody in Oklahoma City and sure enough here it is.  Everybody in Oklahoma City gets a free fresco taco.”

You get a taco!  YOU get a taco!  And YOU GET A TACO!  EVERYBODY GETS A TACO!!

It’s why I can’t seem to muster teh rage against Fat Princess.  At least she doesn’t have to eat Taco Bell.

This entry was posted on Wednesday, July 30th, 2008 at 11:52 am and is filed under Sweeping generalities. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.

6 Responses to “In Other News, Jim Beam To Sponsor “Sober Up Cincinnati!” Event”

  1. Brandon Says:
    July 30th, 2008 at 7:27 pm

    Mmmmmm, foot longs….

    Maybe it is like carbon credits, you can offset what you eat by buying something with cash.

    Your comment on jeans–I have several suits that are ‘on the bench’ waiting for me to get back in the game, down to my fighting weight.

    Calorie restriction is painful…

  2. Joe Says:
    July 30th, 2008 at 11:47 pm

    I’m just curious… is this post a joke I am missing?

    Most Subway Sandwiches are relatively low in fat and low in calories (compared to say… a value mean at McDonalds). A “Taco Fresco” is also their low-calorie version of a regular taco is is under 200 calories, I believe.

  3. amel Says:
    July 31st, 2008 at 2:33 am

    The hypocrisy is so thick, you can very well swim in it! Ha!

  4. amber Says:
    July 31st, 2008 at 9:30 am

    That’s a jab at how I look in a swimsuit, isn’t it? *hrumph*

  5. amber Says:
    July 31st, 2008 at 9:41 am

    I’m just curious… is this post a joke I am missing?

    Most Subway Sandwiches are relatively low in fat and low in calories (compared to say… a value mean at McDonalds). A “Taco Fresco” is also their low-calorie version of a regular taco is is under 200 calories, I believe.

    It’s not so much a joke, as it is a sad irony. Rewarding weight loss with food, even healthy or low-calorie food, is counter-productive.

  6. Axecleaver Says:
    July 31st, 2008 at 10:39 am

    Imagine them saying “penis THIS LONG” in the footlong ad.

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